The home of Gibson electric guitars
today is "Gibson USA," built in 1974 in Nashville specifically
for the production of Gibson's Les Paul guitars. Although the entire
guitar industry went through a slump in the late '70s, the spirit
of innovation remained strong at Gibson. In response to a growing
demand for vintage stylings, Gibson tapped its rich history and reissued
the dot-neck version of the ES-335 in 1981 and the flametop sunburst
Les Paul in 1982. At the same time, two legendary guitarists joined
Gibson- B.B. King in 1980 with the Lucille model and Chet Atkins in
1982 with his new concept of a solidbody acoustic guitar.
Gibson world headquarters moved to Nashville in 1984
with the closing of the Kalamazoo plant. The financially troubled
company was rescued in January 1986 by Henry Juszkiewicz and David
Berryman, and the new owners quickly restored Gibson's reputation
for quality as well as its profitability.
Today's Gibson electric guitars represent the history
as well as the future of the electric guitar. The models whose designs
have become classics-the ES-175, ES-335, Flying V, Explorer, Firebird,
SGs and Les Pauls-are a testament to Gibson's wide appeal, spanning
more than four decades of music styles. Gibson's close relationship
with musicians is manifest in endorsement models from King, Atkins
and jazz greats Howard Roberts and Herb Ellis, plus new Les Pauls
made to the personal specifications of rock stars Jimmy Page and Joe
Perry. In 1994, Gibson's Centennial year, the new Nighthawk model
won an industry award for design, setting the stage for a second hundred
years of Gibson quality and innovation.